The Danger of Jargon: How Simplifying Your Marketing Increases Sales
Imagine this: You’re scrolling through your inbox, and you see an email with the subject line, “Maximize Stakeholder Synergies for Robust Turnkey Solutions!” Do you click?...
Imagine this: You’re scrolling through your inbox, and you see an email with the subject line, “Maximize Stakeholder Synergies for Robust Turnkey Solutions!” Do you click?...
In the world of digital marketing, building an email list remains one of the most effective ways to convert interested prospects into paying customers. Once someone...
CTA stands for Call to Action. When you’re talking about an email you’re sending to your list, the call to action is when you say, “Hey Reader, click this link to get a once in a lifetime deal” or some such.
You’re writing an email.
Or you’re creating a lead magnet.
Or maybe it’s a blogpost.
Whatever it is, somewhere in there you’re talking about how to do something.
I know firsthand how difficult it can be to continually come up with new topics for your emails.
The first 20 are easy.
The next 30 aren’t too difficult.